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Business Planning & Strategy

Designing and implementing a strategic plan is one of the most important functions in operating a business.

Formally documenting the short and longer-term plans for a business helps the board, management and staff of an organisation to see where and how it will be positioned over any given period of time, whether it be 12 months or five years.

The strategy sets out areas for possible growth and specific initiatives the business will undertake in achieving financial, operational and market-based goals and objectives.

Irrespective of size, structure or sector, businesses with a robust strategic plan all typically have a strong understanding of the key drivers within their operations, monitor them closely, and act quickly and decisively when required.

Seeking advice from qualified, experienced professionals who can apply an independent lens to a business will ensure it is on the path to success.

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How we help our clients？

SFG’s experienced business teams can provide advisory support and assist with strategic planning. A strategic plan ensures you and your management team are on the same page and aligned in the direction of the business.

We work with businesses of all sizes, from start-ups to established and mature businesses. Our advisers learn your objectives and, together, we will design and implement the strategic plan.

Strategic planning support encompasses a broad range of business needs, tailored to your current situation and future goals.

Some of our key areas of focus within strategic planning include:

  • Structuring and restructuring advice
  • Budgeting and forecasting
  • Operational effectiveness
  • Risk and preparedness strategy
  • Financial and tax planning
  • Goal setting and milestone tracking
  • IT and cyber security reviews
  • Succession and retirement planning.

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As a full-service mid-tier advisory and accounting firm, we also draw upon specialists from different business divisions including wealth management, corporate advisory, restructuring, HR and tax consulting to provide valuable insights and guidance, if needed.

Whether you’re looking to transform your current approach, grow your business, or consider succession or exit strategies, we can help.

For more information on developing a strategic plan for your business, contact our team.

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Keith Mar

Director of Sunnyside Financial Group

Keith has 20 years of experience in the provision of business/tax/accounting advice and 9 years experience in the provision of financial planning advice. Keith attained a Bachelor Degree in Accounting and Business Law, and a Master Degree in Taxation (ATAX) from The University of NSW. Keith is a chartered accountant of the Institute of Chartered Accountants in Australia, a Certified Practising Accountant of the Hong Kong Institute of Certified Public Accountants and a registered tax (financial) agent in Australia. Keith also received external examiner qualification from the Law Society of New South Wales.